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Wickedly Smart Women

Jun 30, 2021

A few years ago, at a women’s empowerment luncheon, Simone Knego was listening to a motivational speaker she admired and thought, ‘That will never be me.’ But then she realized, that’s the whole point. You’re not supposed to be someone else. You’re supposed to be YOU. So, what if we all stopped comparing ourselves to others and chose, instead, to embrace and build on what we already have going for us?

Simone is the writer and keynote speaker behind The Extraordinary UnOrdinary You, a platform that helps people realize what we’re capable of and recognize what we already do to inspire others. As a wife, mother of six and serial entrepreneur, Simone leads what she calls ‘an ordinary life filled with extraordinary moments.’ And she shares that unique journey in her bestselling book, The Extraordinary UnOrdinary You: Follow Your Own Path, Discover Your Own Journey.

On this episode of Wickedly Smart Women, Simone joins Anjel to discuss her do-what-you-love approach to business and describe her willingness to evolve into the next entrepreneurial venture she wants to pursue. She explains what inspired she and her husband to have three biological children and adopt three more, sharing the strategy she uses to say NO to the things that don’t serve her or her family. Listen in for Simone’s insight on starting each day with positivity and learn how to change not who you are but the way you see yourself—and make a positive impact on the world!

What You Will Learn 

The do-what-you-love approach that inspired Simone’s first business running a horse farm

How Simone and her husband go about making joint decisions for their family

Simone’s experience with the process of selling a business

What inspired Simone and her husband to have 3 biological children and adopt 3 more

Simone’s ability to evolve as an entrepreneur and move into the next thing she’s inspired to do

The message behind The Extraordinary UnOrdinary You

How Simone makes decisions around when to say NO to things people ask her to do

The AHA moment when Simone learned to stop being so hard on herself and build on the things she was already doing to inspire others

Simone’s Mirror Moments strategy for starting each day with positivity

What Simone does to lead with humor—even on days when rats total your minivan

Connect with Simone Knego

Simone’s Website


The Extraordinary UnOrdinary You: Follow Your Own Path, Discover Your Own Journey by Simone Knego

Kolbe Personality Test


Connect with Anjel B. Hartwell

Wickedly Smart Women

Wickedly Smart Women Facebook Community

Wickedly Smart Women on TeePublic

The Wealthy Life Mentor

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Anjel on Twitter

Anjel on Instagram

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