Aug 2, 2023
Are you looking for new ways to market your business?
One powerful strategy for promoting your products and services is to create a community among your clients or customers, cultivating a space where they can gain new insights and share ideas with one another.
But what does that look like in practical terms? And how does building a community like this help grow your business?
Jack Foster serves as Chief Marketing Officer at WorkRamp, the leading all-in-one Learning Management System or LMS for employee and customer learning.
Jack’s 16 years of experience have taught her that successful marketing starts with community building, and she is dedicated to creating spaces for WorkRamp’s customers to connect and collaborate with each other.
On this episode of Wickedly Smart Women, Jack joins Anjel to share WorkRamp’s strategies for creating community and explain why their clients are ideally suited for community building experiences.
Jack discusses how WorkRamp quantifies the value of community building and describes how she learned the importance of investing in relationships with customers and bringing customer voices into your marketing.
Listen in for Jack’s insight on what the word ‘value’ really means and learn how to market your business through the power of community building.
How Jack sees community as creating a space to connect and share ideas
WorkRamp’s top 3 strategies for building community among its customers
How WorkRamp powers learning experiences for employees and customers on a single platform
What kinds of businesses WorkRamp serves through its next-gen LMS
How WorkRamp quantifies the value of community and community building
What makes WorkRamp’s clients ideally suited for community building experiences
Jack’s role in leading the marketing team at WorkRamp with a focus on community building
How Jack learned the value of investing in relationships with customers
Jack’s take on VALUE as bringing benefit to others and living your ideals
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