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Wickedly Smart Women

Oct 9, 2019

Many women shy away from negotiation, for fear of being seen as manipulative or judged as not enough. We think of negotiating as a guy thing, a win-lose scenario that requires aggression to come out on top. But negotiation isn’t really about the bark and the bite. In fact, FIVE of the SIX characteristics of a master negotiator are thought of as feminine traits! So, what makes someone a strong negotiator?

Cindy Watson is the creator of Women on Purpose, an online platform designed to help women reclaim our passion, purpose and power—through the art of feminine negotiation. She is also a respected attorney with 30-plus years of experience specializing in social justice and labor law. Cindy is an international speaker, award-winning author and corporate consultant known for building bridges between men and women and empowering people to become the best version of themselves.

On this episode, Cindy joins Emerald to explain how her working-class background led to a career in trade union law. She describes her experience with learning to speak her dissatisfaction and offers insight on how to find and strengthen your own voice. Cindy also shares what inspired her decision to leave a thriving law practice to help women step into our power. Listen in to understand Cindy’s Mama Bear approach to negotiating for money and learn the six key markers of a strong negotiator!

What You Will Learn

How Cindy’s working-class background informed her career choices

Cindy’s work in the male-dominated realm of trade union law

What inspired Cindy to help women give voice to our dissatisfaction

Why women either shy away from our power or overcompensate

Cindy’s realization that she could negotiate from an authentic place

Cindy’s practices for finding + expressing your voice

  • Sing loudly and brazenly
  • Film self being OUTRAGEOUS
  • Strike power pose

How watching women lose ground inspired Women on Purpose

Cindy’s decision to leave law and help women step into our power

The 6 key markers of a strong negotiator

  1. Assertiveness
  2. Rapport-building
  3. Empathy
  4. Flexibility
  5. Intuition
  6. Trustworthiness

Cindy’s Mama Bear approach to negotiating for money

Connect with Cindy Watson

Women on Purpose

Women on Purpose Facebook Group

Watson Labour Lawyers

Connect with Emerald GreenForest

Creative Age Consulting Group

Emerald’s Website

Emerald on LinkedIn

Emerald on Twitter

Emerald on Instagram



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